There has never been a more exciting time of transition in the automobile business. Every day, automobiles are becoming more and more sophisticated technologically. They have developed into mobile supercomputers that are connected to our homes and towns.
Additionally, autonomous vehicles have already covered millions of test kilometers since they were once only the subject of science fiction films and comic books. The market has been opened to new entrants, the level of complexion has increased, and the automotive landscape has transformed due to connected cars, shared ownership models, and electric drivetrains.
Oracle’s market-leading cloud solutions provide a foundation for managing your business needs specific to the automotive industry. Oracle solutions help promote operational performance in various areas of the ERP, supply chain, PLM, production, CX, engineering, asset management & service management through cutting-edge digital and analytical technology.
Transforming the automotive industry digitally with Oracle:
The digital transformation solutions from Oracle are being embraced by the automotive industry as they increase enterprise-wide real-time operating efficiencies. Automotive firms have used Oracle’s cloud footprint to build a digital thread that connects OEMs, suppliers, dealers, distributors, partners, and customers to innovate more quickly.
From the initial design idea to the final assembly, as well as the sale and experience of the car, the digital thread offers a single, cohesive strand of data. Businesses are seeking ways to increase efficiency, visibility, and productivity across the board.
Oracle automotive solutions are enabling performance and insight to support enterprises as they confidently manage change. The only question is, how?
1. Connected & Autonomous Vehicle Data
Oracle is mindful of the challenges that may face the automobile industry in the future. Oracle was essentially made for the task of figuring out how to store, organize, analyze, engineer, and use the enormous amounts of data generated by connected and autonomous automobiles.
Oracle is the best cloud vendor for combining data from in-vehicle, operations, development, and real-world scenarios to yield profitable opportunities, engineering advancements, and trustworthy insights. It is all owing to Oracle’s comprehensive and integrated Cloud Platform and Autonomous Database.
2. Digital Customer Experience
From the initial brand encounter through the financing and purchasing processes, Digital Customer Experience (CX) for Automotive offers OEMs and dealers an end-to-end customer experience management solution with capabilities to engage customers.
Using Oracle Loyalty Cloud, businesses can increase the lifetime value of new customers by implementing reward programs, providing prescriptive service through linked vehicles, and making customized offers.
They get a data-driven, adaptable platform with a wealth of industry-specific capabilities when they use the Oracle CX Automotive solution. It has been demonstrated to increase customer loyalty and dramatically lower operating expenses.
3. Supply Chain Management & Manufacturing
Automotive OEMs can manage all facets of their supplier operations with Oracle Supply Chain Management (SCM). Planning for supply and demand, manufacturing, product innovation, lifecycle management, procurement, international commerce, warehouse management, inventory optimization, and many other areas are included.
You can connect your supply chain requirements and satisfy your changing demand requirements using Oracle SCM. The ability to better utilize your supply chain to support an integrated business plan within your firm is made possible by having a connected digital solution, which is more vital.
4. Changing Value Chains & Industry 4.0
Companies must foresee hazards and be ready to minimize them, increasing chain visibility and redesigning supply chain networks to consider. Modernizing businesses and boosting competitiveness depend on Industry 4.0.
With OCI services for the automotive industry that are intended to improve attention on digitalization and smart manufacturing to achieve outstanding efficiencies, such as connected Innovation, service, factory, and value chain, Oracle supports Industry 4.0 transitions.
5. Attention to Profitability
For many years, the sector has been spewing billions of dollars, yet it frequently hasn’t reached the point of break-even. As we have seen in other sectors like the media, entertainment, and mobile manufacturers, many people pass away along the route.
Therefore, obsessive attention to margins becomes necessary. To ensure they get the desired result, automotive players must revert to a more profitable growth path. Oracle offers solutions for higher efficiency, such as shifting legacy enterprise workloads and applications to the cloud, for enhanced high availability, disaster recovery, and automation, as well as better performance and user experience.
Oracle customer success stories in the automotive industry:
Oracle reckons that innovation is crucial for delivering new products and services that drive the expansion of automotive players while also meeting or exceeding customer expectations. Here are a few instances of happy customers.
1. Titan International
Titan International manufactures tires, heavy-duty wheels & undercarriage parts for multiple off-road vehicles, with its North American wheel operations situated in Quincy, Illinois.
However, the business encountered several significant difficulties: It had poor visibility into its production processes & cannot anticipate machine breakdowns on the factory floor, both of which caused delays and more expenses.
Moreover, Titan’s outdated supply chain management and ERP systems were rigid and difficult to scale. Oracle provided the modern, comprehensive cloud solution the business required.
2. Honda
For their operations in Japan, Honda and the firms in its group have consolidated their purchasing of indirect materials using Oracle Fusion Cloud Procurement, a component of Oracle Cloud ERP.
Honda can implement the newest best practices and centrally analyze data for using corporate resources by standardizing on Oracle’s cloud procurement solution. It will make it possible to plan future procurement strategies more effectively, boost responsiveness to shifting external conditions, and save additional expenses.
3. Mazda Logistics
Mazda Motor Logistics is responsible for distributing Mazda vehicles and parts across Europe, used to have a historic warehouse management device without a logistics management system, which prevented Mazda from having visibility over the shipping of its goods.
Mazda Motor Logistics combined three Oracle Integration-based solutions—Oracle E-Business Suite for inventory & order management, and Oracle Warehouse Management for loading, unloading & staging. Whereas, for transport management and container load planning of transport excellence they got Oracle Transportation Management.
4. AutoZone
To support its ambitious development ambitions over the next ten years, AutoZone recognized it required a modern human capital management system to help it find the best candidates and onboard, manage, and develop them.
To find “AutoZoners” with the required skills, the business adopted the Oracle Cloud HCM suite of applications. Since implementing core HR, payroll, absence management, and employee and manager self-service, AutoZone started with the Oracle Cloud HCM talent management module.
5. Mack Trucks
The company aimed to expand its over-the-road business the Mack Anthem highway truck, Mack Trucks’ first significant new product in around 15 years.
Desperate for a solution for the Anthem launch, Mack’s marketing team kicked things up a notch and used Oracle Eloqua Marketing Automation, a cloud CRM platform of the Oracle CX package, to power a digital marketing campaign that prioritized segmentation and metrics above mindshare.
Oracle – innovating the automotive industry for the better:
With the most comprehensive and integrated cloud suite in the market, Oracle helps automotive OEMs of all sizes accelerate innovation, improve operational efficiency, and enhance customer engagement.
Oracle’s market-leading cloud applications are built with built-in data-driven intelligence and use cutting-edge technologies like machine learning and blockchain to prepare you for the future of the digital age.
You can increase capabilities with OCI Move and Improve by incorporating mobile, chatbot, and integrated cloud services. Modernizing your apps, having more flexibility, autonomous services, lowering total cost and ownership, and having built-in security features are all advantages.
With Oracle Cloud solutions for enterprise resource planning, enterprise performance management, supply chain management, customer experience, and other crucial business needs, you can outpace your competitors and modernize your company. Reach out to Doyensys today – your #1 Oracle Cloud partner!
